Creating Brand Meaning

by marissa | Oct 8, 2012 | 0 comments

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You know when you’re not ready; you may be wrong about being ready, but you’re rarely wrong about being not ready.

— Margaret Atwood

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To be an editor, you have to be a reader. It’s the number one qualification. Because you could have all the editorial tools, but if you’re not a responsive reader you won’t sense where the problems lie.

— Robert Gottlieb.

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You know when you’re not ready; you may be wrong about being ready, but you’re rarely wrong about being not ready.

— Margaret Atwood

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Creating Brand Meaning

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